The talk description read as follows:
Big Data. Oooooh. Ahhhhhh.
This talk assumes you already know what "Big Data" is, but you're still confused about exactly what's required to go from raw data to millions of dollars. Math is definitely involved, but so are creativity and context (hence the title of this talk).
We'll focus on the OSEMN Model, from Hilary Mason and Chris Wiggins. Yes, it's pronounced "awesome", and it stands for Obtain, Scrub, Explore, Model, Nterpret (I think that last one is a cheat, but I didn't name it).
Experiences will be shared, tips and tricks provided, and tools explained.
Video is available here.
Slides in PowerPoint format are available here.
Slides in PDF format are available here.